Editor's Note

"Soothing and calming, with an intimate hint of Shoyeido’s signature sweetness that comforts one’s personal space and senses."

Behind The Creation

Silhouette · Honoka

Honoka is a Japanese term that embodies the notions of ”faint”, "subtle," or "slight”, often expressing the essence of delicate, gentle, and nuanced phenomena, such as a soft fragrance, a delicate taste, or a gentle emotion. As part of the Shoyeido’s Low-smoke Daily Incense Collection, the incense formulation emits 30% less smoke than its regular counterpart, inducing a clean and delicate burn that gently complements without overwhelming one’s enclosed interior space.

How To Use


Indulging in the essence of incense is an effortless experience. Simply click on the icons below to discover the meticulous step-by-step process of burning an incense stick.

Illustrations © けい for Atmosphere, 2023

Atmospheric Dream

Rooted in nostalgic memories, Atmosphere curates a modest yet meaningful collection of contemporary incense guided by a genuine connection to our past and to embrace incense as an art, a lifestyle, and a means to cultivate an intentional atmosphere in our surroundings.

The Art of Sharing

The core of Atmosphere is centered around the act of sharing, whether it’s knowledge, inspiration, or simply the joy of indulging in a pleasant aroma. As we hope to inspire our community to embrace this beautiful habit, we offer a complimentary wrapping service for all orders - an added pleasure for the receiver, or yourself, to slowly unveil.

More Questions?

Frequently Asked Questions about Silhouette · Honoka Incense