Editor's Note

"Quirky and light-hearted, a temporary break from the customary aroma wood, herbs, and spices."

Behind The Creation

Japanese Strawberry

Amidst the complexity of contemporary incense, Hattando's Strawberry offers a unique perspective. Breaking away from the traditional blend of numerous ingredients, Hattando directs its attention to the very essence of one: Strawberry. Vibrant and sweet, the incense offers an alternative method to indulge in the aroma of Strawberry, eloquently exemplifying Hattando's signature minimalist approach to incense making.

How To Use


Indulging in the essence of incense is an effortless experience. Simply click on the icons below to discover the meticulous step-by-step process of burning an incense stick.

Illustrations © けい for Atmosphere, 2023

Atmospheric Dream

Rooted in nostalgic memories, Atmosphere curates a modest yet meaningful collection of contemporary incense guided by a genuine connection to our past and to embrace incense as an art, a lifestyle, and a means to cultivate an intentional atmosphere in our surroundings.

The Art of Sharing

The core of Atmosphere is centered around the act of sharing, whether it’s knowledge, inspiration, or simply the joy of indulging in a pleasant aroma. As we hope to inspire our community to embrace this beautiful habit, we offer a complimentary wrapping service for all orders - an added pleasure for the receiver, or yourself, to slowly unveil.

More Questions?

Frequently Asked Questions about Japanese Strawberry Incense